How to Get Your Ideas Out of Your Head and Onto the Page

In most cases, here’s the general rub: You have a few general ideas you’d love to dive into in writing...but translating them into actual sentences (that flow well, use proper grammar, tell a story, etc.)...that’s hard.

The bad news is there’s no quick fix. I can’t snap my fingers or wiggle my nose and solve this for you. However, you can start chipping away at the roadblocks that go along with this issue. You do that by working through some of the things that can trip you up along the way to getting your butt in a chair and writing the thing you wanna write.

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How to Write with Humble Confidence

I love it when I get questions from readers of this newsletter in my inbox. LOVE. IT. Laura Bosco sent me a question last week.

She asked: How can I help one of my clients sound humble and confident when we write for his brand?

On one hand we want to be confident in what we know, but on the other hand, we don't want to come across as arrogant. A lot of advice is situational, there are many gray areas, and plenty of folks are smarter than we are. So how do you strike a good balance between the two?


Such a great question. An important one, too.

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A Case for Being More Explicit In Your Writing

When you hear the world explicit, your mind might go straight to that parental advisory sticker you see on CDs sometimes.

Today, I’m not talking about being explicit in that context. I’m talking about being explicit in the sense of communicating clearly, as in: “She was explicitly clear about her directions.”

Why? Because so often a major failure of communication (written or otherwise) happens when we aren’t explicit.

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Embracing Your Unique Writing Voice

I want you to picture me wearing a black turtleneck for this newsletter, k? Channeling all the Sinead O’Connor vibes.

Ugh. Sorry. I’m old. That joke probably landed for about 15% of you.

Whatevs, let’s move on!

Today, I wanna talk about the problem with comparing ourselves to other writers. Because it is, indeed, a problem. And there are things you can do about it.

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How to Build Better Writing Briefs

Ever tried writing something without clear direction before? It’s a freakin’ nightmare.

You don’t know who you’re writing for. Or why. Or really what you’re writing about. I’ve been there, and I’ve learned that it just doesn’t work.

That’s why now, I start every writing assignment with a creative brief (which I plop right into the top of the Google Doc for reference as I write.)

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How punctuation influences your writing

When we talk about writing, we often think only about words.

But the more I write, the more I realize that punctuation…it’s huge.

It determines how your words are read, understood, and interpreted.

I’m not talking about proper grammar, either. I don’t care so much about that.

This is a conversation about how punctuation influences the style and voice of your writing. Let me illustrate with an example:

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